This section will help you to learn how to evaluate an investment in automated data collection. It will help you to gain
a better understanding of how you can calculate and analyze payback period and present value, and master new strategies
for making the most of your bottom line.
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Table of Contents
Introduction
There was a time when companies invested in computers for
the sake of the technology. Management assumed that computerized systems were always more
efficient. According to the Wall Street Journal, companies now demand to know the savings
from all capital investments including computer systems. Virtually all automation must be
clearly financially justified in the 90's. Recent press indicates that the pendulum may
have even swung the other way in some companies. For example, a recent pull-out section in
the Wall Street Journal on technology opens with:
"It's the morning after. For the past ten years
companies have been on a blind-faith buying binge, investing well over $1 trillion in new
computer systems to embrace the future and gain a competitive edge. Now, many of them are
awakening with a hangover and wondering: What was it all for, and where did we go
wrong?"*
* The Wall Street Journal, Technology - Unleashing the Power, Dennis Knearle, June 27,
1994, P R1
Automated data collection technology is used to enter information
into a business computer system. It relies on machine-readable barcode symbols to
increase the speed and accuracy of collected data.
Overview
As a potential user of barcode data collection
technology, you should know that data collection in general, and bar coding in particular,
is one of the best productivity investments your company can make. The more you analyze
your organization's return on technology investments, the more your senior management will
believe in the automated data collection applications you are trying to implement.
If you stop and think about it, the entire automated data
collection industry exists because barcode makes companies more productive. Since
productivity is the key performance indicator for any industry, you should understand the
basic financial measurements of productivity. This knowledge will give you a
good intuitive feel as to the financial benefits of your proposed barcode application.
Why Cost Justification?
The idea of cost justification is the process of
determining the return on a productivity investment. The savings are measured and
accurately compared to the cost of the system, in present value terms.
This guide is designed to help you accurately analyze and
justify your current and future barcode projects. The guide takes an investment analysis
approach that explains how a barcode project makes economic sense.
Remember, good ideas must be explained to top management in
a language that they understand. Be aware that an approved project only gets you a
"ticket to the dance." The real win occurs when the implementation comes off as
planned and is considered a smashing success. All involved share in the benefit from a
successful project.
Select an Application
Most companies have hundreds of potential applications
for barcode. Start with the application that you believe offers the best return to your
organization. If it's your first usage of barcode, be sure to keep the project within the
scale appropriate. If it's a time and attendance application, start with one plant and
then roll it out to all of the company's facilities. If you're unsure as to the best
initial application, talk to an experienced data collection professional who has
implemented several systems.
Design the Solution
With a clear idea of the problem to solve, outline the
solution. The solution should include the operational aspects as well as the technical
solution. The key is that you have a clear idea of how your data collection application
will work.
Quantify the Savings
Begin by calculating the current cost of the tasks that
you plan to automate. Then, estimate the cost of the tasks under the proposed system. This
is the crux of cost justification, so get this part right.
The bad news is that quantifying savings can be challenging.
Sometimes the benefits of the system are "soft". How do you quantify better
information, or fewer errors?
The good news is that barcode systems really do save lots
of money - this is not smoke and mirrors. Even skeptical, tight fisted operations managers
can understand the benefits of eliminating manual key strokes and errors. The benefits of
being wireless are intuitive to an experienced warehouse manager.
As great as data collection is, do not oversell or over
promise what your system will do for the company. Be realistic and plan for unexpected
circumstances. Change, even positive change, causes uncertainty, so allow for this and be
conservative in your estimates. You'll achieve great success with the system if you keep
the following formula in mind:
Happiness = Perceived Outcome - Expectation
Approach the project with a positive and confident frame
of mind. At the same time, hold your wild, fanatical, overly optimistic statements and
projections until the system is installed, accepted and working as planned. Productivity
gains from automated data collection generally fit into two categories: "Hard"
savings, or easily quantifiable savings, and "soft" or less tangible benefits.
Hard Expense Savings
- Labor, including, taxes, benefits and variable costs.
- Material
- Operating Expenses
- Inventory
- Fixed Asset Reductions such as reduced equipment or reduced equipment losses due to
better equipment tracking. Reducing assets can save cash and make a dent in a company's
return on asset calculation.
Soft Benefits
- Improved Sales due to better management information, reduced stock outs, up to
date product availability information.
- General Efficiency.
- Superior Employee Morale by automating drudgery tasks such as data entry thus
creating more enriching job opportunities for workers.
- More Satisfied Customers due to higher quality, faster response and improved
accuracy.
Labor
The most common area of savings from automated data
collection is labor costs. When calculating labor savings, determine the variable cost of
labor. The variable cost is the cash expense that varies in direct proportion to the hours
worked. Do not include fixed burden or other overhead that will not be reduced if labor
hours are cut. Variable costs generally include wages, payroll taxes and employee
benefits.
Example: Let's say you are installing a time
and attendance system that will eliminate hand keying of payroll data. Currently, two
people in the payroll department spend 1,040 hours each per year entering payroll data.
The system will completely eliminate this task. Assuming that the average earnings of
these data entry clerks is $8.65 per hour, plus taxes and benefits of 25%, the variable
cost of this labor is $10.81 per hour. Total labor savings of this application is 2080 X
10.81 or $22,500 per year.
If your application is justified based on labor savings,
then it's crucial that you explain what the company will do with the people who are
affected by the automation. For instance, can the department reduce overtime or eliminate
part time or contract positions? Can surplus employees be transferred to another
department? Is normal turnover high enough that attrition will eliminate the problem? Or,
will the company be faced with a lay-off situation?
Inventory
A second major category of savings is inventory.
Warehouse managers will admit they would hold less inventory if they had better, quicker,
and more reliable information about what's in stock at any given time. Thousands of
companies have used barcode to improve inventory systems and give management better
information.
We all know that reducing inventory saves money. As with
labor, inventory savings should focus on the variable holding costs of inventory. When
quantifying how much your inventory application will save, determine the variable holding
costs of your inventory.
- Financing: Interest
- Warehouse Expense: Insurance, power, property taxes, physical counts (warehouse
labor)
- Holding Costs: Obsolescence, deterioration, scrap, shrink
Many companies have a rule-of-thumb they use to calculate
the cost of carrying inventory. Depending on the industry, these costs range from 15% to
35%. Find out if your company has a generally accepted inventory carrying cost percentage.
If not, ask your finance department and your warehouse manager to help you estimate your
company's variable cost of maintaining inventory. You cannot go wrong using a
conservative figure such as 15%. Most companies use 25%.
Example: Assume that your warehouse
maintains a finished goods inventory of $4 million per year. Included in the $4 million is
a safety stock of $400 thousand (or 10%) that you maintain because of problems with stock
outs due to errors in data. The barcode system will improve inventory accuracy and
thereby give the manufacturing and warehouse managers the confidence to reduce the safety
stock from $400 thousand to $200 thousand. This saves the company:
Financing |
10% X 200,000 = $20,000 per year |
Warehouse expense |
5% X $200,000 = $10,000 |
Holding costs |
5% X $200,000 = $10,000 |
Total Savings |
$40,000 per year |
As you reduce inventory you very well could reduce labor.
For example, reducing the cost of the annual physical inventory count.
These numbers are conservative and are on a variable basis.
Do not include fixed costs, fixed overhead or burden or sunk costs in your analysis.
You'll also realize the additional benefit to the company of having more accurate
information on a real time basis.
Soft Cost Benefits
Here's where "soft costs" or intangible
benefits from automated data collection come into play. Soft benefits include better
information, fewer shipping errors, more customer satisfaction, and more efficient
manufacturing operations.
Intangible benefits are important to your company and
therefore should be highlighted in your proposal. At the same time, you may not want to
quantify them. It all depends on the culture of your organization, and the nature of the
key decision maker. If the decision maker is a "by the numbers" type of person,
you probably should be painfully conservative with your assumptions and estimates of soft
benefits.
There are ways to quantify soft costs if you believe it is necessary. The risk is that the
reader may disagree with your assumptions, or method, and instead of focusing on the
benefit of the barcode system, criticize your approach. If you decide to quantify some
intangible benefits, try to use conservative assumptions that are validated by well
regarded people in your organization.
Quantifying Soft Benefits
Some data collection applications can help increase a
company's income. Here is an example of a way to quantify a soft benefit:
Example: The VP of Sales, has documented that
in the last two years twelve large orders totaling $1.2 million were lost because the
company could not deliver product to customers on the needed date. In these cases the
inventory system indicated the items were in stock, so the customer was given a promised
delivery date. When the orders were scheduled to be picked, the product was not in the
warehouse. The customers went elsewhere when the ship date was delayed. At an average
gross margin of 20%, these missed opportunities cost the company $240,000.
If your system will reduce errors, and your company has
determined the cost of an error, then use it to quantify the savings:
Example: Manufacturing engineering estimates
that shipping errors cost the plant $50 each. Last year, out of 180,000 shipments there
were 300 shipping errors. The $20,000 barcode system will reduce those errors by at least
75%, saving $11,250.
One of the real benefits to automated data collection is the
information that is available to management. The caveat is that you must have the type of
management that is progressive enough to use the information. Data alone is not a benefit
- information is only useful when it is used to make operating decisions.
Estimate the Project Cost
Start out with your system cost including
purchased hardware and software. Be sure to include spares, cables, batteries,
accessories, label supplies, sales tax, service contracts, etc. Do not forget custom
programming and interfaces. Most companies want the project cost to include in-house
programming and resources. Others treat in-house costs as a sunk cost since they will be
incurred regardless of whether or not the project is approved and implemented. Use
whatever approach is accepted at your company.
Financial Analysis
Financial analysis is the process of comparing the
savings to the costs.
Imagine your project is a corporate bond. When you buy a
bond you pay your money up front with the expectation that you will get your investment
back, plus interest or dividends. Companies expect the same from their capital
investments. The dividend and return of principal comes in the form of cost savings or
income improvements. Two common accounting statements are used to illustrate the savings.
Project Income Statement
We all are familiar with the concept of an
income statement. Income statements are prepared on an accrual basis, which means that
expenses are recorded when the cost is incurred, not when the bill is paid. Income
statements include non-cash expenses such as depreciation. The project income statement
includes the labor saved or inventory costs avoided on an annual basis. It also should
include the depreciation of the data collection system.
PROJECT INCOME STATEMENT |
Year |
1 |
2 |
3 |
4 |
5 |
Total |
System Depreciation |
(25,000) |
(25,000) |
(25,000) |
(25,000) |
(25,000) |
(125,000) |
Service Contract |
(6,020) |
(8,028) |
(8,028) |
(8,028) |
(8,028) |
(38,132) |
Supplies & Miscellaneous |
(500) |
(500) |
(500) |
(500) |
(500) |
(2,500) |
Installation |
(25,000) |
0 |
0 |
0 |
0 |
(25,000) |
Labor Savings |
15,900 |
31,800 |
31,800 |
31,800 |
31,800 |
143,100 |
Inventory Holding Cost Savings |
8,500 |
17,000 |
17,000 |
17,000 |
17,000 |
76,500 |
Operating Income |
(32,120) |
15,272 |
15,272 |
15,272 |
15,272 |
28,968 |
Reduced Interest to Finished Inventory |
45,000 |
90,000 |
90,000 |
90,000 |
90,000 |
405,000 |
Pre-Tax Income |
12,880 |
105,272 |
105,272 |
105,272 |
105,272 |
433,968 |
Income Tax @ 34% |
(4,379) |
(35,792) |
(35,792) |
(35,792) |
(35,792) |
(147,547) |
Net Income |
8,501 |
69,480 |
69,480 |
69,480 |
69,480 |
286,421 |
Project Cash Flow Statement
The cash flow statement is similar to the
project check book. Like the income statement, it includes the cash savings such as labor
and inventory savings. The primary difference is that the cash flow statement does not
include depreciation expense. Instead, the cost of the system is a cash outflow in the
initial period, when the check is written.
PROJECT CASH FLOW STATEMENT |
Year |
0 |
1 |
2 |
3 |
4 |
5 |
Total |
System Cost |
(125,000) |
0 |
0 |
0 |
0 |
0 |
(125,000) |
Service Contract |
(6,020) |
(8,028) |
(8,028) |
(8,028) |
(8,028) |
0 |
(38,132) |
Supplies / Miscellaneous |
(500) |
(500) |
(500) |
(500) |
(500) |
0 |
(2,500) |
Installation |
(25,000) |
0 |
0 |
0 |
0 |
0 |
(25,000) |
Labor Savings |
0 |
15,900 |
31,800 |
31,800 |
31,800 |
31,800 |
143,100 |
Inventory Holding Cost Savings |
0 |
8,500 |
17,000 |
17,000 |
17,000 |
17,000 |
76,500 |
Inventory Financing Savings |
0 |
45,000 |
90,000 |
90,000 |
90,000 |
90,000 |
405,000 |
Income Tax |
0 |
(4,379) |
(35,792) |
(35,792) |
(35,792) |
(35,792) |
(147,547) |
Net Cash Flow |
(156,520) |
56,493 |
94,480 |
94,480 |
94,480 |
103,008 |
286,421 |
Return on Investment
Return on Investment (ROI) measures the average income as
a percentage of the cost of the project. The formula is average after tax savings divided
by the initial system investment. Investment is the capitalized cost of the project. Use
the project income statement to calculate the project ROI. At most companies, the target
ROI or "hurdle rate" is 25%.
RETURN ON INVESTMENT |
5 Yr. Ave. Project Earnings (Cost
Savings) |
57,284 |
Capital Investment |
125,000 |
Average Return on
Investment |
46% |
Payback Period
The Payback Period, tells you how long it takes to
recover the cash cost of the project. Payback is always expressed in time, such as 2.5
years. Use your project cash flow statement to determine the cash savings of the system.
Compare the cash savings from the project cash flow statement to the initial cash outflow,
and solve for the period of time to recover the cost. Most companies want to see a payback
period of less than 4 years. Automated data collection projects generally payback in 6
months to 3 years.
PAYBACK PERIOD
|
Year |
0 |
1 |
2 |
3 |
4 |
5 |
Initial Cash Outflow |
(156,520) |
0 |
0 |
0 |
0 |
0 |
Net Cash Savings |
0 |
56,493 |
94,480 |
94,480 |
94,480 |
103,008 |
Payback Period |
2.1 years |
Net Present Value
The Net Present Value of Cash Flow (NPV) model takes the
cash flow statement and uses an interest rate (also called discount rate) to convert the
annual flows in the future to current dollars. It essentially uses the concept of the time
value of money to compare the cost of the project in today's dollars to the savings that
occur over several years in the future. If you are not familiar with the concept of
discounted cash flow, think of a $1 million dollar lottery that pays off in 20 annual
installments of $50 thousand. We all would rather have the $1 million up front than to
wait for the annual checks. A dollar today is worth more than a dollar in the future.
One piece of information you must have is the discount rate
or interest rate used at your company. If you do not know it, ask your Chief Financial
Officer for the appropriate rate to use. Once you have the discount rate, apply it to the
annual cash flow from the project cash flow statement. Add up the discounted cash flows
and you have the NPV of the project. If you have additional questions about the concept of
Net Present Value or how to calculate it, refer to the spreadsheet model or a basic
accounting or finance text book.
Most use the company's cost of five year money as a discount
rate for barcode projects. Of course, at your company you should use the rate that is
appropriate in the opinion of your financial management. The following table is designed
to help project managers scope out the cash savings needed to justify a capital asset
purchase under different discount rate assumptions.
PROJECT NET PRESENT VALUE |
Year |
0 |
1 |
2 |
3 |
4 |
5 |
Total |
Net Cash Flow |
(156,520) |
56,493 |
94,480 |
94,480 |
94,480 |
103,008 |
286,421 |
Present Value Factor @ 10% |
1.00000 |
0.90909 |
0.82645 |
0.75131 |
0.68301 |
0.62092 |
- |
Net Present Value Cash Flow |
(156,520) |
51,357 |
78,083 |
70,984 |
64,531 |
63,960 |
172,395 |
Example: Assume your company uses a discount
rate of 20%. The table below shows that a $100,000 project with a five year life must save
at least $31,793 per year for 5 years. To use this for your project, determine the cost of
your investment; let's say it's $50,000. Since $50,000 is 50% of $100,000, your cash
savings must be $15,897 per year, at a 20% discount rate.)
ANNUAL CASH SAVINGS REQUIRED |
Net Present Value Basis |
Assumptions: $100,000
Project Cost -- 5 Yr. System Life Savings Recieved Monthly Over the Life of the System |
Discount Rate |
Required Annual Cost Savings |
10% |
$25,496 |
15% |
28,548 |
20% |
31,793 |
25% |
35,222 |
30% |
38,824 |
35% |
42,588 |
40% |
46,502 |
45% |
50,552 |
50% |
54,726 |
Written Project Proposal
Good writers always know their audience before they
start. The same rule applies here. Who are the approval authorities in your company? Who
else will influence the decision? Are there secondary signatures required? Is the capital
budget available or will you be better off waiting until the next fiscal year?
Once you have a clear understanding of the process and the
players, identify what they want to see. Ask them for a sample of a capital project
proposal that was complete, and formatted correctly. Having a good report template can
save many hours and keep the discussion focused on the content of the project not on the
style of the write up.
Gather a Team of Experts
One critical factor in the success of your project is the
people on the project team. Recruit a team of competent, motivated people who are open to
change and highly regarded within your company. This not only adds to your credibility
when asking for capital funds, it also greatly increases the probability that the
implementation will go smoothly.
At a minimum, the project team should include an
operations expert from the user department and an IS person. Also it may be beneficial to
have an operations manager and a finance department representative on the team. Keeping
the team small is important, but having motivated impact players from the areas that may
influence the outcome is more important. Every member of the team must feel they will
share in the successful implementation of the system.
Describe the Implementation
Relying on the expertise of the user team members and
applying good project management skills, start out with a good implementation outline.
After you have gained solid buy-in on the outline, fill in the details and dates. Be sure
and allow for unforeseen circumstances and build contingency time into the schedule.
You must convince the decision makers that your project is
well planned and you have the ability to make it happen. The time you spend writing a good
proposal and implementation plan is worth the effort. A well written proposal can be used
as a yard stick to document your success on the project.
Write the proposal for your reader--not yourself. Use strong
assertive headlines. Emphasize key ideas by repeating them. At the same time, do not
create a wordy document that will not be read. Use the scale appropriate for this type of
project at your company. Superfluous fluff and technical jargon should be edited out or
included in an appendix.
When your project proposal is finished, have it reviewed by
someone outside of the project. The proposal should stand on its own and be clear to
people not intimately knowledgeable with the project.
Get Started
Real productivity gains and cost savings are the key to
successfully cost justifying capital projects. Unlike some technologies, automated data
collection through barcode is one of the easiest technologies to cost justify. A number
of proven techniques for quantifying savings and the return on a capital project have been
outlined. Follow these steps and your project will not only get approved - it will be
considered a much needed and profitable investment.
Remember our proposal is the way you set expectations for your project. Set reasonable
expectations and deliver more than expected and you will join the ranks of those who have
made their companies more profitable with automated data collection.
Copyright 2000 Intermec Technologies Corporation - All rights reserved.
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